A South African fitness coach was shot and killed in a botched armed robbery during a live-streamed Zoom training session as more than 200 clients watched on helplessly.

Lawrence Masinge was shot in the head in a suspected armed robbery in his home in Saulsville, near Pretoria, South Africa on Wednesday, November 10.

In the video below, a man in a black top with what looks like a shotgun in his right hand was is seen pointing at the instructor as he lay on the floor.

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Lawrence Masinge

Police spokesperson Lt-Col Mavela Masondo said on Thursday that the motive for the killing was not yet known.

Mpho Magwaza, who is based in the UK, was taking part in the virtual session when she saw the horrific attack.

She told South Africa’s EWN: ‘Immediately when this person stepped in, I was aware something was not right and I watched him fire two shots and I couldn’t sleep the whole night.’

‘This guy did not feel any pity, he just killed him in the most cold way.’

Lawrence Masinge (@LawrenceMasing2) | Twitter
Lawrence Masinge

Magwaza met Masinge two years ago and he helped her overcome her mental health issues and became her friend.

Another client, who wished to remain anonymous out of concern for her safety, said she entered the Zoom session at about 6.30pm and heard the first gunshot nearly 40 minutes later.

While taking part in the training session, she ‘heard a loud banging sound’ and ran to see what was happening.

‘That’s when my husband ran to the screen and said ‘this guy is getting shot’,’ she revealed.

She said Zoom participants were trying to find out where Masinge lived and one woman called the emergency services on her phone, adding: ‘Forty minutes later he was still just lying there cold and the police arrived with the paramedics.’

Meanwhile, police in South Africa have already started looking for assailant of Masinge.