The 17-year-old Russian school boy who goes by the Instagram name (@drewsssik) fell off from the roof-top of a nine-story building while trying to take an extreme selfie.

The extreme selfie is the latest craze among teenagers. According to media reports, the boy climbed the building in Vologda city with a friend to capture a stunning selfie while dangling off the towering structure. He approached the edge in fading light and lowered himself over it with a rope and a smartphone. Unfortunately, the rope suddenly gave way and he fell.

He was rushed to a nearby hospital where he died few hours later. His last Instagram photo shows him hanging on the wall of a building with just one hand before he fell. (above) According to reports, he always ignored friends’ warnings. An investigation has been launched into his death

@drewsssik